Profit

Ceat Signs Ishan Kishan for Bat Endorsement

 Share
EMAIL
PRINT
COMMENTS
Ceat Signs Ishan Kishan for Bat Endorsement
New Delhi: Tyre manufacturer Ceat Ltd on Tuesday signed India's under-19 cricket captain Ishan Kishan for a three-year bat endorsement deal.

Mr Kishan will join the likes of Suresh Raina and Rohit Sharma who have already been signed up by the company.

On the association, Ceat Ltd managing director Anant Goenka said, "Our objective is to identify young talent and support them in their international cricketing journey. Thus, we have signed the very promising Ishan Kishan as Ceat's youngest on-field representative."

The company has once again chosen a cricketer who lives up to the Ceat brand that resonates with qualities of energetic youthfulness and dynamism, he added.

"We are confident that he has all the required qualities to progress as a well-rounded cricketer," Mr Goenka said.

As part of the deal, the young wicketkeeper-batsman will use bat prominently displaying the Ceat insignia in all formats of the game.

The association has been facilitated by IOS Sports & Entertainment, a company that exclusively manages Ishan Kishan, Ceat said.

Mr Kishan, who led the Indian team that finished as runner-up in the just concluded ICC U-19 World Cup tournament, had made his Ranji trophy debut against Assam in December 2014.


Get Breaking news, live coverage, and Latest News from India and around the world on NDTV.com. Catch all the Live TV action on NDTV 24x7 and NDTV India. Like us on Facebook or follow us on Twitter and Instagram for latest news and live news updates.

NDTV Beeps - your daily newsletter

................................ Advertisement ................................

................................ Advertisement ................................

................................ Advertisement ................................

Top