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Future of Marketing: Competency skills needed for today's marketer

PUBLISHED ON: April 11, 2013 | Duration: 21 min, 57 sec

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In this special panel discussion, NDTV's Shruti Verma Singh speaks to global marketing guru Dr. Philip Kotler; Shantanu Prakash, founder of Educomp Solutions; Ajay Kakar, CMO of financial services at Aditya Birla Group, and Michael D.King, VP of IBM Global Education Industry, about the skills that are must-haves in a marketer in today's times.
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