New A8 joins Audi luxury fleet

German luxury car maker Audi on August 3 launched the A8 4.2 TDI in India. The vehicle will be priced at Rs 1.1 crore.

Audi currently offers three variants of the A8L in India—the base 3.0 TDI Quattro, the mid-level 4.2 FSI petrol and the range-topping 6.3 W12 Quattro.

The 4.2 TDI will generate 350 BHP of power and 800 Nm torque, and will accelerate from 0 to 100 km in 5.6 seconds.

Audi is currently placed second in the Indian luxury car market, trailing German rival BMW. Market leader BMW has seen sales decline this year.

Audi's sales in the first three months of the fiscal have jumped by 52.15 per cent to 1,908 units from 1,254 units in the year-ago period, and the new launch is an attempt to propel Audi to the top slot.

On the other hand, sales of BMW declined by 12.16 per cent to 2,088 units as against 2,377 units in the same period last year. Mercedes Benz, placed third in the segment, too, witnessed a 24.41 per cent fall in its sales at 1,257 units compared to 1,663 units in April-June 2011.