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Who is Joseph Kony? Why a video on a Ugandan warlord has gone viral

4.3 million hits on YouTube and counting... It is a campaign against a Ugandan warlord - Joseph Kony - that has gone viral. In less than two days after filmmaker Jason Russell released the 30-minute documentary on YouTube, the "Kony 2012" campaign is trending worldwide on Twitter and is on the front page of Reddit.

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