At a time when the Obama Administration is attempting to develop a new relationship with the Islamic world, Bollywood superstar Shahrukh Khan's statement that he was grilled at a US airport because of his Muslim name has gained prominent space in the American media.

The presence of 'King' Khan, who was followed by American mainstream media quite prominently for a "byte" in connection with Saturday's incident at the Newark airport, could have gone unnoticed otherwise, as has happened in the past.

The Bollywood heartthrob had returned to India only a few weeks ago after a month-long shooting of his film My Name is Khan in the US.

The Daily News headline on the incident read 'Bollywood star Shah Rukh Khan held at Newark Airport; claims racial profiling due to Muslim name'.

The Washington Post headline said 'Indian Star Questioned at Airport, Rising Ire'.