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| From the Reel to the Real |
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Commercial and critical success aside, what the corporation is most proud of is how its work impacts the real world and how it is using its powerful reach to campaign for and with the people of India.
Its unrelenting coverage of starvation-deaths, malnutrition and other human rights violations has forced the government into action.
Provocative programmes like ‘We The People’ and ‘The Big Fight’ force the powers that be into answering to the people.
NDTV – with its viewers by its side – recently went up in arms against proposed legislation seeking to weaken the powerful Right to Information Act, causing the government to waive plans to amend the act.
It launched the ‘United for Justice’ campaign seeking support from the citizens to demand justice in three high-profile unsolved murder cases – Jessica Lal, Priyadarshini Mattoo, Nitish Katara – leading to the conviction of the accused.
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Anchoring Success
NDTV was the brainchild of its Chairman, Prannoy Roy, and Managing Director, Radhika Roy. Prannoy Roy brought a country to the edge of its seat with his innate knack of translating the complicated facts of election politics and... |
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From the Reel to the Real
Commercial and critical success aside, what the corporation is most proud of is how its work works in the real world. Using its powerful reach to campaign for and with the people of India. |
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Prime Time
NDTV has come a long way since that half hour Friday prime time nugget, achieving the rare double gold-standard of being not only a commercially successful infotainment network in the country, but also the most reputed…. |
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Pioneering News
On a November night in 1988, India turned on its TV to what would become a tube-changing phenomenon. NDTV’s first show, “The World this Week” opened country’s eyes to the world in a way it had never seen before… |
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Beyond News
Commercial and critical success aside, what the corporation is most proud of is how its work works in the real world. Using its powerful reach to campaign for and with the people of India. |
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Beyond TV
Leveraging its broadcasting and programming excellence, NDTV has set-up NDTV Convergence (Digital Media), NGEN (Media Process Outsourcing) and NDTV Labs (Media Software &Technology)……. |
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