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Side Kick
Banner Type   Dimensions
Side Kick  
Side Kick: NDTV Homepage   300x250 expands to 800x700
ScreenShot
Ad Unit Specs
  • Maximum weight – 40 kb for base file and 40 kb for Expandable file.
  • Maximum frame rate – 12-16 fps
  • Animation limit – 15 seconds
  • Stop all animations before 15 second
  • Looping not allowed.
  • User initiated sound allowed, File loading not permitted
  • Backup Image mandatory.
  • Last frame should have the company’s branding on it
  • Accepted file formats:
    • HTML 5 and 3rd party tags for medium rectangle
    • JPEG, PNG, HTML 5 – 2 files will be required for static ad banners
  • Special specs - Requirements for Tags:
    • Auto expansion capped to 2 per user
    • Creative will expand from the base file i.e 300x250
    • Auto expand panel should retract back after 15 seconds
    • Prominent “close x” button(87x33pixels) on top right corner
HTML Guidelines
  • An HTML document (mandatory)
  • If using CSS, it should be separate files
  • If using JavaScript, it should be separate files
  • Images (PSD,JPG, PNG, GIF)
  • IF using GWD, file required in open format not published and expandable files should be single expandable. Expansion of the expandable file should be from the base file.