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About the Awards
Tech life is India's first ever stand alone technical exercise beamed on air in the space of Lifestyle and Gadgets. We aspire for TECHLIFE AWARDS over the years to be better known as "The Oscars of Gadgets". This is first ever award to accolade the coolest gadgets capturing the greatest aspiration of an urban Indian which will take every Urban Indian by storm.
The property kicks off with Calling in for Nominations from all brands across various categories like Mobile phone of the year, Gadget Eye Candy Award for the best style and design etc and concludes with a never before experienced award night in the space of Lifestyle. Ernst & Young the process validator of the exercise would collate the entries and hand them over to an eminent jury panel comprising of technology and gadget experts of the country. The jury panel will adjudge the entries which ensure that only the very best and meritorious make it to the top. The evaluation parameters are stringent to ensure credibility of the award. The space of Consumer Electronics and Technology is set to reach $16 billion by 2012 and is a cause for rising levels of disposable income and diminishing grey markets in the country. Techlife comes in the wake of acknowledging the same; exploring best gadgets. An unparallel match of the country’s two largest media houses coming together to truly amplify the property “NDTV and The times Of India Group” lending credibility and prestige. The property builds its persona on Lifestyle products and Gadgets that change the world. We aim to award the best technologies that make a difference in India today.
The partners to the property
Quick Heal antivirus: Quick Heal Technologies was formed for catering the demand of highly reliable anti-virus software, which would successfully tackle the growing number of virus problems. Quick Heal Technologies is leading provider of AntiVirus and Internet Security tools and is leader in Anti-Virus Technology in India.
Croma, is India's first national, large format, specialist retail chain for consumer electronics and durables. At Croma, We Help You Buy! In an effort to help consumers make informed decisions, Croma is equipped with trained professionals who have undergone an extensive training programme that has equipped them with in-depth knowledge of the products and brands available at the store, thereby allowing them to provide the right kind of guidance to the customer. Croma offers unparalleled shopping experience for consumers looking for products in categories as varied as Appliances, Entertainment, Computers, Gaming, Imaging & Communication.
Other Partners
Telecom Partner: Idea Cellular
Co Partner: Tissot
Airline Partner: Kingfisher Airlines
Outdoor Partner: Times Out Of Home, Magazine
Knowledge Partner: Stuff Magazine
Lifestyle Partner: Crystallized Swarovski Elements
Process Validators: Ernst & Young
Radio Partner: Radio Mirchi
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